Intro

Web development trends are the latest practices that transform the web development landscape. They emerge as a response to fast-changing expectations of users, technological breakthroughs, and industry demands. Be it AI, Web 3.0, the metaverse, or whatever digital zeitgeist is happening, these trends shape the future for everyone as the web isn’t a luxury anymore. 

As a software development company, Sonerim is motivated to keep up with the latest trends in web development. Actually, many of the technologies we discuss below already exist, but they will become prevalent in the near future. 

The number of web development trends singled out by different researchers deviated a lot, ranging from 7 to 34, but we selected the Top 12 trends that most apply to our sphere of interest. So, the resulting list is compiled according to global tech opinion leaders and is additionally modified based on the opinions of Sonerim’s tech gurus. 

Top Web Development Trends

The majority of researchers singled out the following 12 trends in web development: 

• Progressive Web Apps (PWAs)

Experts claim that eventually, PWAs will replace ordinary web apps as they are mobile-friendly and offer an improved user experience. PWAs help websites load very quickly, allow for working offline, help reduce website development costs and bounce rates, and offer seamless maintenance. 

Numbers speak volumes: According to Statista, the global mobile sales market is predicted to reach $8.1 billion in 2026, and PWAs will be very handy in the process.

⚝⚝⚝ Companies that use PWAs are Starbucks, Uber, Forbes, AliExpress, Pinterest, and Twitter.

• AI Chatbots and Assistants

Chatbots will become more sophisticated this year due to advanced natural language processing, machine learning, and information retrieval techniques. They help companies perform faster and offer seamless digital experiences to customers. AI can be used in web apps for automated decision-making, problem-solving, fraud detection, marketing, and other purposes.

Numbers speak volumes: According to Kindly, the global chatbot market will surpass $1.25 billion by 2025; as per Grandviewresearch, the AI market will likely reach $190.61 billion by 2025. 

⚝⚝⚝ Companies that use AI chatbots are WhatsApp, Skype, Nestle, and many others. 

• Accelerated Mobile Pages (AMPs)

Page speed is vital for any website, be it a news aggregator, online casino, or e-commerce store, and AMPs provide a fast and seamless digital experience for their visitors. As for businesses, AMPs help improve main business metrics, reach target users, lower bounce rates, and save expenses on UX. 

Numbers speak volumes: AMP pages can load in 2 seconds compared to non-AMP pages that can load in 22 seconds. This is significant because, according to Unbounce, 70% of consumers claim that page speed impacts their decision to purchase online. 

⚝⚝⚝ Companies that use AMPs are Google, Twitter, The Washington Post, and others. 

• Single-Page Apps (SPAs)

SPAs are JavaScript-based web applications that offer a much better page performance. They are easy to create, cost-effective, consume less server space, save bandwidth, and don’t require complex website navigation. Users can enjoy a superior experience and get instant feedback, which is vital for retaining customers in the fierce competition. 

Numbers speak volumes: According to StateofJavaScript, brand-new JavaScript frameworks, such as Solid, Svelte, and Quirk, alongside the long-time leader React, account for 85-91% of single-page web development, and they are here to stay.

⚝⚝⚝ Companies that use SPAs are Google, Twitter, Facebook, Trello, PayPal, Netflix, and GitHub.

• Improved Voice Search

The growth of the IoT and the smashing market success of Alexa and Siri show that optimized voice search is becoming more prevalent than ever. Voice-oriented hands-free gadgets that offer greater user experience are the immediate future of humanity. Voice search results will rank higher and more frequently, so companies should optimize their products for voice search and navigation. 

Numbers speak volumes: According to MarketsandMarkets, the size of the voice assistant market is about to reach $11.2 billion by 2026, with 8 billion digital voice assistants being in use by 2023. 

⚝⚝⚝ Companies that use voice search technologies are Amazon, Google, and many more. 

• WordPress Development

WordPress turns 20 this year, but this open-source platform still has excellent scalability and ease of use. It continually adds more features and promises a new facelift that will include a new navigation structure and design tools. The community of WordPress developers also introduces PWAs and AI, and there is a growing tendency to use the platform as a headless CMS. 

Numbers speak volumes: As per W3Techs, the newest version of WordPress 6.1, released on November 1, 2022, is used by 69.2% of all the websites that use WordPress; in addition, 20.2% of them employ WooCommerce.

⚝⚝⚝ Websites that use the WordPress CMS make up more than 43% of all websites; among them are Microsoft, TechCrunch, SoundCloud, Mozilla, Yelp, and PlayStation. 

• Motion UI Design

Motion UI helps build fully responsive websites and offers customers a richer and more interactive digital experience. Software developers can use this front-end framework to make an element spin, bounce, and slide, with transitions, animations, hovers, scrolling, etc. It’s easy to implement, compatible with all web technologies, and allows for increasing engagement, easing navigation, and ranking higher in search results. 

Numbers speak volumes: According to Chartbeat, a website has less than 15 seconds to grab readers’ attention, and Motion UI is a great way to handle this task. 

⚝⚝⚝ You can find many impressive Motion UI examples on Dribbble. 

• Serverless Architecture 

Serverless architecture runs on cloud technology and helps reduce data loss, development costs, and system overload. It makes managing, provisioning, and upgrading business servers unnecessary; cloud providers support them. Additionally, serverless computing improves scalability, flexibility, cost-effectiveness, and time-to-market. Keeping the internet more sustainable is also a great advantage. 

Numbers speak volumes: According to VerifiedMarketResearch, the global serverless architecture market size is projected to reach $36.84 billion by 2028, growing at a CAGR of 21.71% from 2021 to 2028.

⚝⚝⚝ Companies that use serverless architecture are Amazon, Google, Microsoft, Netflix, and Reuters. 

• Dark Mode Standardization

With dark mode, night shift, and other low-light user interfaces gaining popularity, customers receive a completely customized digital experience. The dark mode is comfortable for eyesight in low-light environments (blue light emission is less, too), saves battery power, gives a cool look, and allows highlighting other design elements. However, a black color evokes strong emotions; it shouldn’t be overdone as it can easily overpower a user. 

Numbers speak volumes: As per AndroidAuthority, 91.8% of users resort to some form of dark mode on their smartphones. 

⚝⚝⚝ Companies that use dark mode are Spotify, Netflix, Apple, and Steam, among others. 

• Improved Cybersecurity

Cybersecurity is one of the most critical concerns of the last years. As businesses automate more processes, the risk of their data being stolen increases. Among the solutions are patch management, application-based multi-factor authentication like Google Authenticator, and Security Operation Centers (SOC). As for end users, they can resort to two-factor authentication or Single Sign On (SSO). 

Numbers speak volumes: According to Cloudflare, in 2020, the number of distributed denial of service (DDoS) attacks doubled each quarter. No doubt hackers won’t get complacent in the next years. 

⚝⚝⚝ There isn’t a single company in the world that can afford to neglect cybersecurity measures, and 2025 will witness its powerful rise.

• API-first Development

The API-first approach means that APIs of any given project are in focus (before writing any code) and are treated as first-class citizens. This approach is user-focused and developer-focused; it boosts delivery speed, improves system scalability, lowers development expenses, and reduces the risk of failure. Development teams can work in parallel, their learning curve is reduced, and the approach guarantees a seamless digital experience for users. 

Numbers speak volumes: According to MarketsandMarkets, the API management market is supposed to be worth $5.1 billion by 2023. Moreover, as per NordicAPIs, 75% of developers at API-first companies say they are happier!

⚝⚝⚝ The early adopters of the API-first approach are Netflix and Etsy. 

• No-Code/Low-Code Apps

Low-Code/No-Code platforms provide ease and a low learning curve for businesses that want to quickly build unique web apps without expensive and hard-to-find professional developers. These tools make web development easier, and ordinary people can create software solutions with admin templates and pre-made code blocks. Users can simply drag and drop software components to create a cool, high-demand app with zero or minimal technical experience. 

Numbers speak volumes: According to Gartner, by 2024, around 65% of the application development will be low-code; as per Straits Research, by 2030, the market for low-code is expected to reach $148.5 billion.

⚝⚝⚝ Companies can use Low-Code/No-Code solutions offered by Webflow, Bubble.io, Mailchimp, Wix, and Shopify. 

Outro

We have listed the Top 12 web development trends, though there are numerous other interesting trends. Generally speaking, every trend is worth attention—some may remain front and center for the next decade, while others will become the norm in just a few months. 

All developers need to be aware of all these technologies. Implementing some of them is highly recommended for business owners who want to stay ahead of their competitors. These technologies can help impress customers with a peak user experience, improve business ranking, and open new markets for services. At least the next few years could be called the year of user experience and engagement. 

If you are looking for a reliable partner to implement some of these technologies in your new projects, Sonerim will happily transform your ideas into reality. Contact us to discuss your project today!

Sources:

https://blog.hubspot.com/website/web-development-trends 

https://medium.com/quick-code/dominating-web-development-trends-2021-94a8e86ba416 

https://influencermarketinghub.com/web-development-trends/ 

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